{"title":"Designed for YOU","description":"","products":[{"product_id":"the-pink-edit-by-daastaan-e-aari-coord-set-copy","title":"The Pahadi Mint by Daastaan-e-Aari - Coord Set","description":"\u003cp dir=\"ltr\"\u003eThe Pahadi Mint by Daastaan-e-Aari\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eA silhouette born from the mountains.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDaastaan-e-Aari is a poetic ode to the living art of Kashmiri Aari embroidery — where every motif carries the soul of the mountains and every thread whispers a heritage passed down through generations. Each coord set in this collection is handcrafted to order, making your piece uniquely, entirely yours.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe kurta is adorned with intricate Aari embroidery across the neckline and sleeves — delicate, deliberate, and deeply rooted in craft tradition. Paired with graceful matching plazo bottoms, the silhouette moves effortlessly between festive celebrations, elegant gatherings, office wear, and statement ethnic styling.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTop Measurements\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLength — 39 in \/ 99 cm · Width — 48 in \/ 122 cm · Shoulder — 18 in \/ 46 cm · Sleeve Length — 20 in \/ 50 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBottom Measurements\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLength — 38 in \/ 96 cm · Waist — 30–42 in \/ 76–106 cm · Ankle Diameter — 18 in \/ 46 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eA timeless blend of heritage embroidery and modern elegance — this is not just what you wear, it is what you carry forward.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eHandcrafted with love. By ARUNYA by MG.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"MG Arunya","offers":[{"title":"Default Title","offer_id":53115261321583,"sku":"MG-ARU-MINT-1302","price":2399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/1522\/4943\/files\/6_16875781-11b0-4548-8473-55553daf7c6d.jpg?v=1781522412"},{"product_id":"blue-aura-by-achkan-muse-coord-set-copy","title":"The Ivory Court by Achkan Muse - Coord Set","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAchkan Muse\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWhere royalty rests. Where heritage commands.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAchkan Muse is a celebration of the timeless grace that once adorned the courts of Kashmir — reimagined for the contemporary woman who wears her identity with quiet power. Rooted in the elegance of traditional Achkan-inspired tailoring, each piece in this collection transforms generational Kashmiri artistry into refined coord sets that feel as regal as they are wearable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEvery silhouette is handcrafted with intricate Aari embroidery — delicate floral motifs, heritage borders, and regal necklines brought to life by the hands of master artisans. The result is a piece that moves between intimate celebrations, festive dressing, statement daytime luxury, and modern heritage styling with effortless grace.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted for the woman who leads, who celebrates, and who carries sophistication without effort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTop Measurements\u003c\/span\u003e\u003cspan\u003e Length — 37 in \/ 94 cm · Width — 47 in \/ 120 cm · Shoulder — 15 in \/ 38 cm · Sleeve Length — 19 in \/ 48 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBottom Measurements\u003c\/span\u003e\u003cspan\u003e Length — 39 in \/ 99 cm · Waist — 28–38 in \/ 70–96 cm · Ankle Diameter — 19 in \/ 48 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEach piece is handcrafted to order. No two creations are ever the same.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eRoyal silhouettes, reimagined. By ARUNYA by MG.\u003c\/span\u003e\u003c\/p\u003e","brand":"MG Arunya","offers":[{"title":"Default Title","offer_id":53116068561263,"sku":"MG-ARU-IVCO-1304","price":2999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/1522\/4943\/files\/15.jpg?v=1781542210"},{"product_id":"soft-emblem-featured-by-the-aari-in-naari-coord-set-copy","title":"Kanak featured by The Aari in NAari - Coord Set","description":"\u003cp dir=\"ltr\"\u003eKanak featured by The Aari in NAari\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eShe is the canvas. The needle, her voice.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"qMYqUG_convSearchResultHighlightRoot\"\u003e\n\u003cdiv data-is-intersecting=\"true\" data-turn-id-container=\"request-WEB:81581628-a91b-42cc-b177-57c398ca3983-1\" class=\"\"\u003e\n\u003csection data-turn=\"assistant\" data-scroll-anchor=\"false\" data-testid=\"conversation-turn-4\" data-turn-id-container=\"request-WEB:81581628-a91b-42cc-b177-57c398ca3983-1\" data-turn-id=\"request-WEB:81581628-a91b-42cc-b177-57c398ca3983-1\" dir=\"auto\" class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" data-conversation-screenshot-content=\"\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-turn-start-message=\"true\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" data-message-model-slug=\"gpt-5-5\" dir=\"auto\" data-message-id=\"5adcda78-55cf-4657-a3c0-6fca77084b31\" data-message-author-role=\"assistant\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full dark markdown-new-styling\"\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"713\" data-start=\"460\"\u003e\u003cstrong data-start=\"446\" data-end=\"455\"\u003eKanak\u003c\/strong\u003e draws its name from the Sanskrit word for \u003cem data-start=\"498\" data-end=\"515\"\u003egolden radiance\u003c\/em\u003e. In a soft peach palette, it embodies warmth, grace, and timeless elegance, brought to life through intricate Aari craftsmanship.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNaari in Aari is a love letter to the woman who carries tradition beautifully — unapologetically herself, effortlessly graceful. This collection is where the ancient art of Aari embroidery meets the modern woman's silhouette, crafted for those who believe that heritage is not something you preserve behind glass, but something you wear with pride.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEach kurta is adorned with lush, hand-embroidered floral bouquets — blooming across the neckline, cascading along the hemline, and finishing at the sleeve cuffs in intricate bordered detailing. Vivid petals in crimson, blush, sage, and gold breathe against deep, rich base tones, creating a piece that is as bold as it is refined. Available in five beautiful colours, each shade tells its own story while sharing the same soul.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePaired with straight-cut matching bottoms, the silhouette is clean, comfortable, and complete — designed for festive celebrations, cultural gatherings, elegant evenings, and every moment that deserves to be remembered.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTop Measurements\u003c\/span\u003e\u003cspan\u003e Length — 35.5 in \/ 90 cm · Width — 50 in \/ 127 cm · Shoulder — 19 in \/ 48 cm · Sleeve Length — 21 in \/ 54 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBottom Measurements\u003c\/span\u003e\u003cspan\u003e Length — 43 in \/ 109 cm · Waist — 30–42 in \/ 72–110 cm · Ankle Diameter — 19 in \/ 48 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEach piece is handcrafted to order. No two creations are ever the same.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eFive colours. One soul. By ARUNYA by MG.\u003c\/span\u003e\u003c\/p\u003e","brand":"MG Arunya","offers":[{"title":"Default Title","offer_id":53116153528687,"sku":"MG-TAN-KY-1304","price":2999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/1522\/4943\/files\/TAN-KY-O1.jpg?v=1781545608"},{"product_id":"kanak-featured-by-the-aari-in-naari-coord-set-copy","title":"Cherry Fresh featured by Modern Mehfil - Short Kurti","description":"\u003cp dir=\"ltr\"\u003eCherry Fresh featured by Modern Mehfil \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eHeritage that moves with you.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eModern Mehfil is for the woman who refuses to choose between her roots and her world. A collection of short Aari-embroidered kurtis designed to be worn your way — with denim, tailored trousers, palazzo pants, a flowy skirt, or anything that feels like you. This is ethnic wear without the occasion, heritage without the rules.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEach kurti carries the same soul — lush Aari-embroidered lotus and floral motifs blooming at the neckline, cascading along the hem border, and finishing at the sleeve cuffs in detailed threadwork. The same craft, five distinct personalities.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAvailable in five colours, each named for the feeling it carries:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSummer Salt\u003c\/span\u003e\u003cspan\u003e — the quiet confidence of ivory white, effortless and timeless. \u003c\/span\u003e\u003cspan\u003eBrinGal\u003c\/span\u003e\u003cspan\u003e — bold, unapologetic plum that commands every room it enters. \u003c\/span\u003e\u003cspan\u003eAsh Red\u003c\/span\u003e\u003cspan\u003e — the understated grace of grey with a fiery soul. \u003c\/span\u003e\u003cspan\u003eCherry Fresh\u003c\/span\u003e\u003cspan\u003e — vivid crimson for the woman who needs no introduction. \u003c\/span\u003e\u003cspan\u003eSky High\u003c\/span\u003e\u003cspan\u003e — serene blue with its head in the clouds and feet on the ground.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWear it to a mehfil. Wear it to brunch. Wear it to wherever your day takes you.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted with love. By ARUNYA by MG.\u003c\/span\u003e\u003c\/p\u003e","brand":"MG Arunya","offers":[{"title":"Default Title","offer_id":53116154216815,"sku":"MG-MM-CFR-1301","price":1199.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/1522\/4943\/files\/MM-CF-1.jpg?v=1781545919"}],"url":"https:\/\/shop.mgarunya.com\/collections\/designed-for-you.oembed","provider":"MG Arunya","version":"1.0","type":"link"}